The Fragrances Cool Girls Can’t Get Enough Of

By Alix Tunell

Instagram makes it easy to feel like you’re friends with a person just because you’ve watched them cut bangs on Stories and double-tapped a Boomerang of them diving off a yacht in the Riviera. But a grid of Gucci and rainbow açaí bowls is only the smallest, most curated glimpse into the life of a cool girl. Want to get really intimate? Ask her what she smells like. (Then stop there — this isn’t Ingrid Goes West.)

Ahead, 10 girl bosses, models, and artists share their signature scent — and why they fell in love with it.

Who:Marianna Hewitt

What: Influencer and Lifestyle Blogger

Where: Los Angeles

Signature Scent: Giorgio Armani Sì

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“This was gifted to me two years ago and I fell in love! It feels feminine without being overly girly or sweet, and it smells strong and modern. I have a rollerball with me that I travel with, so now it reminds me of so many destinations I have traveled to every time I put it on.”

Giorgio Armani Sì, $115, available at Ulta.

Who: Danielle Snyder

What: Co-Founder of Dannijo

Where: New York City

Signature Scent: Courrèges Blanc de Courrèges

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“My favorite scent is Courrèges — it’s to die for. I don’t even know how to describe it, but it smells like heaven. There’s nothing overbearing, it doesn’t smell like ginger or flowers… just heaven. I’ve been buying it for years when I go to Paris for Fashion Week.”

Courrèges Blanc de Courrèges, $46.03, available at Walmart.

Who: Ubah Hassan

What: Model

Where: New York City

Signature Scent: Hermès 24 Faubourg

@sarahorbanicphotos

“It was a gift from a very special person who said, ‘I want to gift you this perfume because it goes perfectly with your name.’ Ubah means flowers. It feels like you’re in a garden full of gardenia and jasmine.”

Hermès 24 Faubourg, $185, available at Sephora.

Who: Jess Kent

What: Musician whose debut EP My Name Is Jess Kent is out now

Where: Sydney, Australia

Signature Scent: Chanel Coco Mademoiselle

Shane Sakkeus

“I think Chanel is timeless. Their range caters to all ages, so I think as a young woman it’s important to experiment and find something age-appropriate. My grandma only ever wore Chanel No. 5 and used to say a lady doesn’t need anything else… just one signature scent.”

Chanel Coco Mademoiselle, $130, available at Chanel.

Who:Whitney Tingle

What: Co-Founder of Sakara Life

Where: New York City

Signature Scent: Heretic Coeur Noir

“It’s sweet with an edge. I wore it out to a Foxy (’70s themed) party at Et Al and danced all night long — it’s the perfect scent to get you in the mood for a sexy night out.”

Heretic Coeur Noir, $260, available at Heretic Parfum.

Who:Michelle Cordeiro Grant

What: Founder and CEO of Lively

Where: New York City

Signature Scent: Le Labo Santal 33

“It’s filled with scents I love like sandalwood, cardamom, and iris. They all have strong associations with India, where my family comes from. It lasts all day, whether I’m at a workout class, in back-to-back meetings, or hanging at home on the weekends. It’s the perfect amount of musk with some soft hits of vanilla and honey — not too sweet!

“My husband and daughter always make comments about my clothes or bed having my scent. They find a certain comfort in my favorite sweater or pillow smelling like my perfume, even when I’m traveling, which always brings a smile to my face!”

Le Labo Santal 33, $265, available at Nordstrom.

Who: Khoudia Diop

What: Model

Where: New York City

Signature Scent: Lancôme La Vie Est Belle

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“My sister told me about La Vie Est Belle and I’ve been wearing it for around three years now. I love it because I like how everyone tells me how great I smell all the time!”

Lancôme La Vie Est Belle, $90, available at Sephora.

Who: Danielle Lauder

What: Actress

Where: Los Angeles

Signature Scent: Origins Ginger Essence Sensuous Skin

Moses Berkson

“My father launched the brand Origins the year before my older sister was born, so as long as I can remember, I got a whiff of ginger essence at home from the perfume or various other ginger-scented products that my family loved. My entire life, I associated the refreshing scent with my mother. Whenever I wear it, I am reminded of her and feel the comfort of home.

“Once, I was walking through airport security and the TSA woman who had been screaming ‘next!’ with a stone cold face smiled right when I walked up to her and said, ‘Holy s***, girl, what perfume are you wearing? That smells so damn refreshing you just woke me up.'”

Origins Ginger Essence Sensuous Skin, $60, available at Nordstrom.

Who: Sofia Resing

What: Model

Where: New York City

Signature Scent: Versace Bright Crystal

“I found this about six years ago when I was killing time at the airport at a Duty-Free shop. I’m addicted to its freshness and citrusy smell. This year, while driving to Coachella from LA, I realized I forgot my perfume and I made the driver stop in at least 10 pharmacies and stores on the way until I found it. I could not spend days in the desert without my scent!”

Versace Bright Crystal, $95, available at Sephora.

Who:Alexina Graham

What: Model

Where: New York City

Signature Scent: Guerlain Shalimar

“I was at JFK flying out for a job, killing time as per usual at the airport. Somehow I’m always drawn into the beauty department, so I was smelling all the different scents, and this one really took my fancy. It stays on my skin all day, and I love the depth of the smell and how strong it is.”

Guerlain Shalimar, $144, available at Bergdorf Goodman.

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